Telemark 365 days a year at North America’s First Indoor Ski and Snowboard Park opening at American Dream New Jersey
New Jersey isn’t the first place that comes to mind when one generally thinks of East Coast telemark skiing. Maybe that’s because you haven’t heard of the American Dream yet. American Dream is a world-class destination being developed by Triple Five Group of Companies, owners of the two largest shopping and entertainment centers in North America – Mall of America and West Edmonton Mall. It will be approximately 3 million square feet and will redefine the customer experience in shopping and leisure with a unique combination of retail, dining, entertainment and attractions – all in one location.
One of those main attractions is Big SNOW America, North America’s first 365 day a year indoor ski and snowboard park. Standing 12-stories tall and spanning more than 180,000 square-feet, Big SNOW America will offer year-round telemark skiing and snow tubing, alongside an indoor snow play area and event space. A collection of ski and snowboard retail stores dubbed ‘The Shops @ Big SNOW’ will surround the snow park. Offering customers the latest in equipment, accessories and fashion outerwear, the unique assortment of shops will provide a shopping experience unlike anything else.
“American Dream is the biggest and most exciting opportunity in the snow business and we are really proud to be part of it. Big SNOW America will redefine what is possible in terms of the skiing and snowboarding guest experience. It is a dream come true to have the SNOW Operating team manage Big SNOW America. I have no doubt that American Dream will instantly become an iconic destination for the NY Metropolitan area and beyond,” Joe Hession, CEO of SNOW Operating.
Guests at Big SNOW America will experience what life at a big mountain resort is like, complete with equipment rentals, lessons, ski chalet, shopping village and après ski lounge. Big SNOW America will offer guest experience packages for all ability levels, taking advantage of SNOW Operating’s award-winning Terrain Based Learning™ methods and utilizing the most cutting-edge ski and snowboard technologies and equipment. At the time of publishing we were not able to confirm if telemark rentals and lessons will be available for patrons.
“We are thrilled to team up with the best in the business. If you are a snow sliding enthusiast you have been to one of SNOW’s partner mountains such as Killington, Aspen or Whistler. Whether learning to ski or snowboard, testing out the latest equipment, or just having fun – Big SNOW America will deliver an experience like no other. Big SNOW America together with our indoor DreamWorks waterpark, theme park and other first class attractions is what will make American Dream a true destination for locals and tourists alike,” Don Ghermezian, President Triple Five.
For more information check out: www.americandream.com